McDonald's but make it impressionist

Ad agency DDB Athens created a new ad campaign for McDonald’s called “Meant to be Classic”, with a series of ads depicting the fast food corporation in classic impressionist paintings. For me, this looks good on face value only and doesn’t really speak to McDonald’s target audience who may appreciate it a Monet or Cézanne but probably aren’t impressionist art fans in general.

McDonald’s related: The spaceship McDonald’s from Alconbury in Cambridge, How and why the McDonald’s McPizza failed in 315 seconds, Jason Kottke on old McDonald’s menus, and Chris Morris’s prank on a McDonald’s employee

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