25 of the worst branding fails from 1995-2020

Fast Company looked at some of the worst commercial mistakes of the last quarter-century. Microsoft Vista made it in which, in retrospect, seems a bit harsh. But Calvin Klein’s controversial jeans commercial showing questionably-aged models rightly appears (I’m not gonna say outright what it appears to depict because I don’t want those words on the site). And who remembers Flooz? Or that Folgers commercial? Or the Kendall Jenner Pepsi ad?

What are some of your worst branding fails since 1995? Let me know in the comments.

Become a Patron

Since 2015, the site has remained mostly ad-free. I post affiliate links from time-to-time but I try to post alternative links where appropriate. I also write most of these blogs myself. If you read this and enjoyed the content you've so far, why not consider pledging to my Patreon.

Tiers

  • Brick – $1/month
  • Concrete – $3/month
  • Steel – $5/month
  • Glass – $7/month
  • Bronze – $10/month

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.